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What is Strategic Alignment?

The strategic alignment model by Venkatraman and Henderson, as well as Oldach, aims to define a methodological framework that fosters alignment between business and corporate strategy. Venkatraman and his colleagues argued in 1993 that the difficulty in realizing the value…

How do you prove your project’s worth?

There are several methods for measuring the benefits of a project. These methods aim to define criteria for comparing the values of one project to another. As expected, projects with higher positive values generally receive approval over projects with lower…